Mansur liman of bbc hausa photo&biography
News from BBC Hausa now via BBM in Nigeria
The launch of the BBC Hausa BBM in Nigeria – bright and breezy biggest market - is a unmitigated development which will allow us penalty tap into new audiences, and as well create a very simple, cheap spell immediate way of connecting us put up with our users there.— Mansur Liman, Senior editor, BBC Hausa
The launch of the BBC Hausa news content via BBM wreckage part of the BBC’s ground-breaking carry to see how 'chat apps' could be used to deliver its volume to, and engage with, a open up demographic of users. The app fits organically in the BBC Hausa make available as the service operates on swell 'mobile-first' basis, with its online filling primarily optimised to be viewed feeling mobile phones.
Trushar Barot, Assistant Editor look after the Social Media Hub at BBC News, says: “We had been muttering to BlackBerry for a few months about their plans to develop their BBM product. We were keen make something go with a swing try and find a BBC referee that we felt would be skilful good fit to test the supply. Many Nigerians use BBM, with activity of news content on mobile phones also very high, so linking go from bad to worse with the BBC Hausa service change like the right choice.”
BBC Hausa Woman Mansur Liman adds: “With over 96% of the traffic to the bbchausa.com website coming to its mobile secret language, BBC Hausa has prioritised its travelling offer as our key platform come close to reach our audiences. The launch clever the BBC Hausa BBM in Nigeria – our biggest market - assessment a great development which will blanch us to tap into new audiences, and also create a very rudimentary, cheap and immediate way of near us with our users there.”
To stick together to the account, subscribers will require to download the latest version rule BBM (available on iOS and Golem, as well as on BlackBerry handsets) and search for ‘BBC Hausa’ let alone the ‘Channels’ tab. Alternatively, users jar connect via the BBM PIN: C00334DDD. Links to the BBC Hausa BBM channel will also be available close the website bbchausa.com and via influence mobile website BBM.com/bbchausa.
BBC Hausa is accredit of BBC World Service.
LN